Concept site by Rida Dari. Velvet Arc Studio is a fictional business.

Work

Selected launches

Five concept projects that show how we use motion: films, identities, launch pages and live visuals.

Album launch film

Pulse Records

A 40-second launch film and a set of looping visualizers for a debut record. Every frame was cut to the bassline.

Brand identity in motion

Kinetic Ramen

A logo that boils, a menu board that animates between lunch and dinner, and 30 social loops for opening week.

App reveal

Atlas Fitness

Scroll-driven product reveal for an app launch page. The phone turns, the screens light up, the workout plays.

Packaging motion

Orbit Coffee

Turned flat bag designs into spinning 3D renders and a short film for the coffee subscription site.

Festival identity

Neon Ward

A light-show system for a three-night music festival: stage visuals, lineup reveal and ticket page.

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